{"product_id":"12reasons-purple-conditioner-400ml","title":"12Reasons Purple Conditioner 400ml","description":"12Reasons Purple Conditioner 400ml • Neutralises yellow tones • Enhances cool shades • intensely conditions hair • Boosts shine • Maintains vibrant colour\n\n\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThis conditioner expertly counteracts unwanted brassy and yellow hues, leaving your blonde or grey hair looking fresh and vibrant.\u003c\/li\u003e\n\u003cli\u003eIts rich formula penetrates deeply to hydrate and soften each strand, improving manageability and reducing frizz.\u003c\/li\u003e\n\u003cli\u003eRegular use helps to extend the life of your cool-toned colour, preventing premature fading and dullness.\u003c\/li\u003e\n\u003cli\u003eExperience a noticeable increase in luminosity and a silky-smooth texture that feels as good as it looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for blonde, silver, or grey hair seeking to eliminate yellow undertones and maintain a pristine cool shade.\u003c\/li\u003e\n\u003cli\u003ePerfect for those who regularly colour their hair and want to preserve their salon-fresh look between appointments.\u003c\/li\u003e\n\u003cli\u003eSuitable for individuals looking for a nourishing conditioner that also provides significant colour correction benefits.\u003c\/li\u003e\n\u003cli\u003eDesigned for anyone desiring vibrant, healthy-looking hair with an enhanced cool-toned brilliance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eAfter shampooing, gently squeeze excess water from your hair.\u003c\/li\u003e\n\u003cli\u003eApply a generous amount of conditioner evenly from mid-lengths to ends, focusing on areas prone to brassiness.\u003c\/li\u003e\n\u003cli\u003eLeave on for 2-5 minutes for optimal toning and conditioning, then rinse thoroughly with cool water.\u003c\/li\u003e\n\u003c\/ol\u003e\n\nComplete your routine with our full range of 12 Reasons products.","brand":"12 Reasons","offers":[{"title":"Default Title","offer_id":52203800854811,"sku":null,"price":21.21,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/12Reasons-Purple-Conditioner-400ml.jpg?v=1778661586","url":"https:\/\/vividhairstore.com.au\/products\/12reasons-purple-conditioner-400ml","provider":"Vivid Hair Store","version":"1.0","type":"link"}