{"product_id":"color-wow-root-cover-up-platinum","title":"Color Wow Root Cover Up Platinum","description":"\u003cp\u003ePlatinum is made to blend with platinum, icy blonde and very light cool or neutral blonde hair, giving visible grey roots and regrowth a quick refresh between salon visits. Its pale, cool-toned powder is less suited to warm, golden blonde shades, where the colour may look ashy.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eProvides instant grey coverage and a temporary root touch up between appointments.\u003c\/li\u003e\n\u003cli\u003eCreates a temporary root cover with a mineral powder formula.\u003c\/li\u003e\n\u003cli\u003eWater-resistant wear helps the coverage stay in place between washes.\u003c\/li\u003e\n\u003cli\u003eThe dual-ended brush supports precise application at the part, hairline and roots.\u003c\/li\u003e\n\u003cli\u003eWashes out with shampoo, so you can return to your usual colour routine.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eProduct Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eShade: Platinum, for platinum and very light cool or neutral blonde hair.\u003c\/li\u003e\n\u003cli\u003eType: Temporary root touch-up powder.\u003c\/li\u003e\n\u003cli\u003eSize: 2.1g.\u003c\/li\u003e\n\u003cli\u003eFormula: No waxes, dyes or PPDs.\u003c\/li\u003e\n\u003cli\u003eRemoval: Washes out with shampoo.\u003c\/li\u003e\n\u003cli\u003ePrice: $51.99 AUD.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor a professional-looking result, use the brush to press powder onto dry roots in small sections, building coverage gradually. Keep the application focused on regrowth and blend lightly into the surrounding hair.\u003c\/p\u003e","brand":"Color Wow","offers":[{"title":"Default Title","offer_id":54335465652507,"sku":"CWRCUPLAT","price":51.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/853136_0.jpg?v=1773699800","url":"https:\/\/vividhairstore.com.au\/products\/color-wow-root-cover-up-platinum","provider":"Vivid Hair Store","version":"1.0","type":"link"}