{"product_id":"illumin8-shampoo-960ml","title":"De Lorenzo illumin8-shampoo-960ml","description":"\u003cp\u003eAchieve brilliant, salon-quality blonde hair with this powerful toning shampoo. It cleanses, brightens, and tones, neutralising unwanted yellow tones while enhancing gloss and providing UV protection for a truly luminous finish.\u003c\/p\u003e\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eInstantly neutralises unwanted yellow and brassy tones with concentrated blue-violet pigments.\u003c\/li\u003e\n\u003cli\u003eStrengthens and protects hair from UV rays and heat styling damage with Baobab Protein.\u003c\/li\u003e\n\u003cli\u003eBrightens and enhances blonde tones for a warm, luminous finish with Chamomile.\u003c\/li\u003e\n\u003cli\u003eEnhances gloss and deeply nourishes for brilliantly shiny hair with Wine Extracts.\u003c\/li\u003e\n\u003cli\u003eProvides essential UV sun protection to safeguard blonde hair from sun-induced colour damage.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003ePerfect For\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBlonde, platinum, or pre-lightened hair.\u003c\/li\u003e\n\u003cli\u003eThose looking to neutralise brassiness and enhance blonde tones.\u003c\/li\u003e\n\u003cli\u003eMaintaining vibrant blonde colour between salon visits.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eApply to wet hair and massage into a rich lather.\u003c\/li\u003e\n\u003cli\u003eLeave on for 1-3 minutes for toning, or longer for more intense results.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eFollow with De Lorenzo Instant Illumin8 Blonde Toning Conditioner for optimal results.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"De Lorenzo","offers":[{"title":"960mL","offer_id":51895065248027,"sku":"2792","price":51.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/Illumin8Shampoo1000ml__01738_1024x1024_2x_5afb9388-b2f2-4ef2-912e-6cc497bed102.webp?v=1774413251","url":"https:\/\/vividhairstore.com.au\/products\/illumin8-shampoo-960ml","provider":"Vivid Hair Store","version":"1.0","type":"link"}