{"product_id":"loreal-dia-light-10-32-lightest-golden-iridescent-blonde-milkshake-50ml","title":"L'Oréal Professionnel Dia Light 10.32 Lightest Golden Iridescent Blonde Milkshake 50ml Demi-Permanent Hair Colour","description":"\u003cp\u003e10.32 Lightest Golden Iridescent Blonde Milkshake gives very light blonde hair a soft golden finish with a violet-based iridescent shimmer. This Dia Light shade is suited to lightened or previously coloured blonde that needs a gloss refresh, especially when you want to soften a yellow or brassy appearance without losing all warmth.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eCombines warm golden reflect with a cool, violet-toned shimmer for a balanced blonde result.\u003c\/li\u003e\n\u003cli\u003eRefreshes the tone and gloss of previously coloured or lightened hair.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free acidic demi-permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eIdeal for very light blonde bases seeking a creamy, luminous milkshake tone.\u003c\/li\u003e\n\u003cli\u003eProfessional salon hair colour for in-salon toning services.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eProduct Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBrand: L'Oréal Professionnel\u003c\/li\u003e\n\u003cli\u003eRange: Dia Light\u003c\/li\u003e\n\u003cli\u003eShade: 10.32 Lightest Golden Iridescent Blonde Milkshake\u003c\/li\u003e\n\u003cli\u003eSize: 50ml\u003c\/li\u003e\n\u003cli\u003eType: Demi-permanent acidic gloss colour\u003c\/li\u003e\n\u003cli\u003eFormula: Ammonia-free\u003c\/li\u003e\n\u003cli\u003eUse: Professional in-salon use\u003c\/li\u003e\n\u003cli\u003ePrice: $26.89 AUD\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor professional application on an appropriate light blonde base. Follow the manufacturer’s directions and use the recommended Dia Light developer and mixing method. The final tone depends on the hair’s starting colour and condition; this level 10 shade is intended for salon toning, not lightening darker hair.\u003c\/p\u003e","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":54336191103259,"sku":null,"price":26.89,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/Screenshot2026-03-14at4.20.29pm.png?v=1786108892","url":"https:\/\/vividhairstore.com.au\/products\/loreal-dia-light-10-32-lightest-golden-iridescent-blonde-milkshake-50ml","provider":"Vivid Hair Store","version":"1.0","type":"link"}