{"product_id":"loreal-dia-light-8-1-light-ash-blonde-50ml","title":"L'Oréal Professionnel Dia Light 8.1 Light Ash Blonde 50ml Demi-Permanent Hair Colour","description":"\u003cp\u003eFor blonde lengths showing unwanted warmth, 8.1 Light Ash Blonde gives previously coloured or lightened hair a cool, ash-toned refresh. Its level 8 light blonde shade has a .1 ash tone, which is blue-based and can help soften brassy reflects for a cooler-looking result.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAcidic demi-permanent hair colour designed to tone, refresh and gloss coloured or lightened hair.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free toner with a cool ash finish for blonde hair that looks warm or brassy.\u003c\/li\u003e\n\u003cli\u003eCan refresh cool blonde and brown tones, depending on the hair’s starting colour and condition.\u003c\/li\u003e\n\u003cli\u003eProfessional Dia Light formula for salon hair colour services and targeted tonal results.\u003c\/li\u003e\n\u003cli\u003eUseful for clients seeking a hair toner in Australia for a softer, cooler-looking finish.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eProduct Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eShade: 8.1 Light Ash Blonde (level 8 light blonde, ash\/blue-based tone)\u003c\/li\u003e\n\u003cli\u003eBrand: L'Oréal Professionnel Dia Light\u003c\/li\u003e\n\u003cli\u003eType: Demi-permanent acidic gloss colour\u003c\/li\u003e\n\u003cli\u003eFormula: Ammonia-free\u003c\/li\u003e\n\u003cli\u003eSize: 50ml\u003c\/li\u003e\n\u003cli\u003eUse: Professional in-salon use\u003c\/li\u003e\n\u003cli\u003ePrice: $26.89 AUD\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor the most predictable result, have a professional assess the underlying tone and condition of the hair before application. Dia Light is intended for professional use; follow the product’s salon application instructions to select the appropriate service for the desired tone.\u003c\/p\u003e","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":54335706399003,"sku":null,"price":26.89,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/Screenshot2026-03-14at4.20.29pm.png?v=1786108892","url":"https:\/\/vividhairstore.com.au\/products\/loreal-dia-light-8-1-light-ash-blonde-50ml","provider":"Vivid Hair Store","version":"1.0","type":"link"}