{"product_id":"loreal-dia-light-9-21-very-light-iridescent-ash-blonde-milkshake-50ml","title":"L'Oréal Professionnel Dia Light 9.21 Very Light Iridescent Ash Blonde Milkshake 50ml Demi-Permanent Hair Colour","description":"\u003cp\u003e9.21 Very Light Iridescent Ash Blonde Milkshake tones very light blonde hair with a cool, pearly finish. Its violet-based iridescent reflect helps soften yellow warmth, while the blue-based ash tone adds a cooler look. This Dia Light shade is suited to refreshing or toning previously coloured or lightened blonde hair when a luminous, cool result is desired.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAcidic demi-permanent hair colour designed to tone, refresh and gloss previously coloured or lightened hair.\u003c\/li\u003e\n\u003cli\u003eViolet and ash reflects help counter brassy warmth for a cooler-looking blonde finish.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free toner for a glossy colour service without lightening the hair.\u003c\/li\u003e\n\u003cli\u003eBest suited to very light blonde bases; the result depends on the hair’s starting colour and condition.\u003c\/li\u003e\n\u003cli\u003eA professional Dia Light option for salon hair colour services and hair toner routines in Australia.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eProduct Details\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBrand: L'Oréal Professionnel\u003c\/li\u003e\n\u003cli\u003eRange: Dia Light\u003c\/li\u003e\n\u003cli\u003eShade: 9.21 Very Light Iridescent Ash Blonde Milkshake\u003c\/li\u003e\n\u003cli\u003eSize: 50ml\u003c\/li\u003e\n\u003cli\u003eType: Demi-permanent acidic gloss colour\u003c\/li\u003e\n\u003cli\u003eAmmonia-free\u003c\/li\u003e\n\u003cli\u003eUse: Professional in-salon use\u003c\/li\u003e\n\u003cli\u003ePrice: $26.89 AUD\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor professional results, apply in the salon according to the product’s directions and select the appropriate Dia Light service for the hair’s base and condition. This shade is intended to refine tone on suitable lightened or coloured hair, not to lighten darker hair.\u003c\/p\u003e","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":54335631556891,"sku":null,"price":26.89,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/3228\/1627\/files\/Screenshot2026-03-14at4.20.29pm.png?v=1786108892","url":"https:\/\/vividhairstore.com.au\/products\/loreal-dia-light-9-21-very-light-iridescent-ash-blonde-milkshake-50ml","provider":"Vivid Hair Store","version":"1.0","type":"link"}