Amika Big Hit Volumizing Shampoo 275ml

Overview

Amika Big Hit Volumizing Shampoo (275ml) lifts fine to medium hair from root to tip, delivering noticeable body with lightweight hydration. Clinically proven to provide up to 2.3x more volume*, this gentle cleanser removes impurities without stripping, leaving strands soft, bouncy and full of movement. Formulated to create a textured, manageable base, it performs best when used as part of the Big Hit system for long-lasting volume and shine.

Key Benefits

• Clinically proven to deliver up to 2.3x more volume*
• Gently cleanses while adding root lift and all-over body
• Lightweight hydration keeps hair touchable, not weighed down
• Infused with caffeine to energise limp strands
• Glycerin helps lock in moisture for soft, manageable hair
• Suitable for colour-treated hair when used within the Big Hit system

Perfect For

• Fine to medium hair that needs lift and fullness
• Anyone wanting salon-style volume at home
• Hair that needs lightweight moisturising without heaviness
• Those using Amika Big Hit products for colour-safe volume

How To Use

Apply to wet hair and gently massage into the scalp to create a light lather. Rinse thoroughly. For optimal results, follow with Big Hit Volumizing Conditioner and complete the Big Hit system as required to maintain lasting volume and manageability.

Key Ingredients

Contains caffeine to energise and strengthen limp hair and glycerin to hydrate and retain moisture. See product packaging for the full ingredient listing.

Why You'll Love It

Big Hit Volumizing Shampoo is ideal if you want instant lift without sacrificing softness. Its lightweight formula gives fine to medium hair visible volume and movement, while hydrating agents ensure strands stay touchable all day. Pairing this shampoo with the rest of the Big Hit range creates a textured, long-lasting finish that’s easy to style. Perfect for anyone seeking fuller-looking hair with professional salon results at home.