Color Wow Root Cover Up Platinum

Platinum is made to blend with platinum, icy blonde and very light cool or neutral blonde hair, giving visible grey roots and regrowth a quick refresh between salon visits. Its pale, cool-toned powder is less suited to warm, golden blonde shades, where the colour may look ashy.

Key Benefits

• Provides instant grey coverage and a temporary root touch up between appointments.
• Creates a temporary root cover with a mineral powder formula.
• Water-resistant wear helps the coverage stay in place between washes.
• The dual-ended brush supports precise application at the part, hairline and roots.
• Washes out with shampoo, so you can return to your usual colour routine.

Product Details

• Shade: Platinum, for platinum and very light cool or neutral blonde hair.
• Type: Temporary root touch-up powder.
• Size: 2.1g.
• Formula: No waxes, dyes or PPDs.
• Removal: Washes out with shampoo.
• Price: $51.99 AUD.

For a professional-looking result, use the brush to press powder onto dry roots in small sections, building coverage gradually. Keep the application focused on regrowth and blend lightly into the surrounding hair.